How is our Insurance Software critical for Your Business?

Our innovative yet straightforward insurance software has caused some disruption in the industry and aims to transform the insurance sector from one hindered by data, product and system silos, to one which is integrated and intuitive. Our development team are proactively identifying how new technology can drive a better experience for our clients and your end-consumer to provide you the optimum solution. We have transformed multiple siloed channels, legacy applications and underlying policy management systems by providing a single, seamless brand experience for your customers and affinity partners. By unifying functionality from traditional core systems and applying new InsurTech capability, we have achieved an effective online solution that is easy to use and available 24/7.

  • Driving intuitive customer experience
Hand holding a phone showing the responsive platform

Single Customer View (SCV)

  • Personalisation of the platform is driven by a single consolidated view of the customer across all data sources.
  • Data siloes can be resolved and previously disparate information such as online and offline data can be linked.
  • Separate policy systems such as product holding, servicing and claims data can be unified.
  • Consumers and their communications can be tracked across every touchpoint, creating one complete data picture for each individual.
  • External data such as renewal dates, product ownership and lifestyle indicators can be added to manage everything from one place.

Customer Relationship Management (CRM)

  • Automate and target all communications to deliver efficiency and personalisation.
  • Combine multiple channels within one platform. Manage direct communications such as email, SMS and online chat through interaction within the HUGHUB portal. Enable your customers to contact you, your contact centre or branch following inbound or outbound prompts.
  • Synchronise multiple communication channels and personalise to each individual when using insurance software.
  • Utilise a range of relevant and impactful marketing ‘triggers’ which are generated from data, insight and consumer behaviour.
  • Manage the customer lifecycle from awareness and active consideration, to conversions, upselling, cross-selling, as well as retention and advocacy to win-back customers.

Customer experience 

  • A easy and intuitive customer experience within an intelligent insurance portal
  • An omnichannel experience through integration across customer channels, including digital, mobile or direct through your contact centre or branch through Agent View.
  • Provides an increased breadth of product portfolio which makes it easier to promote additional products in a compliant way.
  • A dynamic experience driven by customer data, insight and performance measurement.
Computer screen showing the platform homepage

Architecture of the HUGHUB Portal

We have built our portal API first, using the latest tools and applying best practices to make the purchasing of sometimes complex insurance products easy and intuitive. Our portal has been carefully architected to deliver performance, scale, maximum extensibility and customisation for each and every customer.

Our expert team have created a multi-tiered architecture using SOLID design principles for scaling, extensibility and integration. It uses schema-less design to allow for creation of a single customer view based on any number of disparate data sources. Using insurance software provides a dynamic rules engine and event driven data serialisation that allows our users to extend any part of functionality or UI, alongside a content management system to allow personalisation of any part of the user interface when required.

Diagram showing the platform architecture

Using Insurance Software to Transform your Business

 

Our insurance business software is designed to provide insurers, brokers and other retailers with a solution which places the customer at the heart of the proposition when using insurance software. Built on a foundation of valuable data and its application, HUGHUB provides an aggregated view of each individual, enabling your team to better respond to individual behaviour and ensuring your customers feel known and recognised.  

The HUGHUB platform is developed to be performance-driven, allowing for continual optimisation of the customer experience and marketing activity. From simple reporting through to customer analysis, segmentation and modelling, our portal enables competitive advantage and improved performance for both consumers and insurance retailers alike.

  • Transformational technology for the insurance and financial services industries 
diagram of four pillars becoming one pillar